In case you haven’t noticed – we’ve gone Twitter friendly. For the past month or so, MarketingEds has been working hard with the tweeting and we now have over 1000 followers. But as I start to become more comfortable with this new technology or phenomenon, I realise that Twitter has the potential to be a Google-killer.
Ok I might be exaggerating slightly but if you think of Twitter as a human powered search engine then you can see where I am coming from.
Don’t think of Twitter as a place where you can find out what so and so ate for breakfast, instead use it as a tool where you can get the best search results or problem solving information from.
A Twitter account with a quality following has the capacity to do just this. It’s generally powered by people you know, and who will respond. The next time I am in KL, and unsure of how to get to my next meeting, I might just tweet someone for the directions instead of Googling it.
Six Pixels of Separation - Marketing and Communications Insights Blog and Podcast - By Mitch Joel at Twist Image